Recap infrastructure for consumer apps

Make every user’s story worth sharing.

Recaply turns your product data into personalized, on-brand recaps users screenshot and share—without spending quarters building a Wrapped experience from scratch.

Annual, quarterly, monthly, or milestone-based. Your data, your brand, your growth loop.

Recaply hero

Share loop

Built into the artifact

What to expect

Clear promises, not invented proof.

No black box

You approve the data logic and story before launch.

Brand stays yours

Every screen and share asset is designed to feel native.

ROI stays visible

Campaign engagement and sharing are measured from day one.

From events to earned distribution

The recap engine behind your next retention moment.

Recaply handles the difficult middle: turning raw behavior into a coherent, personal narrative that looks good enough to post.

4 seasons

Design for quarterly and milestone recaps, then make the annual edition your biggest—not your only—campaign.

01

Ingest

Connect the events that matter

Send Recaply product events, warehouse data, or a campaign-ready export. We map activity into meaningful personal milestones without forcing a rebuild of your analytics stack.

02

Compose

Shape a recap worth sharing

Choose the story arc, visual system, ranking logic, and sharing moments. Launch a year-in-review, quarterly pulse, streak celebration, or user milestone in your own brand.

03

Distribute

Launch, measure, repeat

Deliver responsive recap experiences, track completion and sharing, then turn the strongest moments into an always-on retention program—not a once-a-year stunt.

Campaign pricing

Start with one launch. Build a recap program.

Packages are scoped around campaign complexity and audience volume. Usage and custom data work are confirmed before kickoff.

Pilot

One campaign

Custom scope

Validate the concept with a focused recap and defined audience.

  • One data source
  • Core story template
  • Launch analytics
  • Campaign support
Scope a pilot
Best for growth teams

Growth

Always-on recaps

Custom scope

Run annual, quarterly, and milestone moments from one reusable system.

  • Multiple campaign cadences
  • Custom branded story system
  • Share asset variants
  • Performance reporting
  • Priority launch support
Plan your program

Scale

High-volume platform

Let’s talk

For complex data, global audiences, and multiple product lines.

  • Advanced integrations
  • Multi-brand governance
  • Localization workflows
  • Dedicated launch planning
Contact Recaply

The practical details

Questions before kickoff

Your users already made the story

Turn it into the moment they share.

Bring Recaply your campaign goal and data shape. We’ll map the shortest path to a polished, measurable recap.

Build with Recaply